Vibe Credit Union Showplace, Novi, Michigan, United States
October 27–29, 2026

Plenary Session

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Panel Discussion: Investing in the automotive future – Do we have our priorities right?

27 Oct 2026
Preliminary agenda – speakers and topics are subject to change, additions or subtractions
The automotive industry is undergoing significant transformation, yet investment – from venture capital to technology PoCs and startup partnership - has stagnated. Are today's investment priorities aligned with the challenges OEMs and suppliers will face over the next decade? Join leaders for a candid discussion on how automakers evaluate emerging technologies and where startups are creating real value. From AI and software-defined vehicles to manufacturing, autonomy, electrification, batteries, and next-generation mobility, this panel will explore where the industry's smart investments are being made and where critical opportunities may still be overlooked. Whether you're a corporate leader looking for strategic advantage, an engineer developing for the future, or an entrepreneur seeking investment, this discussion will provide valuable insight into the next phase of automotive innovation.
Speakers
Liz Kerton, CEO, founder, independent director - Autotech Council